Even if you have a Facebook or Twitter account, you should use it to get the word out about your restaurant. You can also create blogs that talk about what’s new on the menu and if any new specials are coming up or old specials that will be discontinued because they’ve been replaced with something new. Post them on your Facebook and Twitter, and even your blog site.
Send out flyers to local businesses and your customers. Ask them if they would like to give their customers a 10% discount card. They can hand these out when they do business, which will get people in the door more often. You can even have your gift card that people can hand out to someone else or use on themselves, so they always have something good nearby, even when they’re not at home!
If you interview on a local or cable channel, or if you’re interviewed for the local newspaper, people will hear about your restaurant. Make sure the interviewer knows what to say about your restaurant and that it sounds good and not deceiving, then let them go with it. You might even want to make up several different interviews so that they say other things but are accurate to the fundamental nature of your restaurant.
Restaurants are businesses that sell food to people. People will go to restaurants whether or not they are located near them. But how do you market your restaurant so that people will come in and buy your food? Here are a few tips for getting the word out about your perfect place for dinner.
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